April was a big month for Beezie.

We hit $29.3M in platform volume, another all-time high marking 4 months in a row, and saw record engagement across the board.

But what stood out most happened yesterday.

We launched the Points Vault.

It sold out in 10 minutes.

Over $50K in rewards - slabs, sealed product, free pulls, discount codes - claimed almost instantly by the community.

That moment said a lot about where Beezie is heading.

The Problem With Points

Points systems are everywhere.

But most of them don’t lead anywhere meaningful.

Users earn points… and then they sit there.

We wanted to change that.

Points on Beezie are designed to feel like they matter. Like they lead somewhere real. Something collectors actually care about.

Building Something That Connects

The Points Vault wasn’t just about giving things away.

It was about creating a system that connects everything users already do on the platform.

We built it in layers.

Earning

Users earn points by showing up:

• Daily check-ins

• Using the Claw

• Staying active

It rewards consistency.

Access

We introduced Vault Key status to give our most active users early access.

That created a shared goal across the community.

People weren’t just earning points — they were working toward something together.

The Vault Experience

Inside the Vault, rewards are randomized.

You don’t choose what you get.

That moment - the anticipation, the unknown, the reveal - is what makes it fun.

It feels closer to collecting than redeeming.

Why It Worked

The biggest takeaway wasn’t how fast it sold out.

It was how the community showed up.

We saw:

• Consistent daily engagement

• More users participating across the platform

• A shared sense of anticipation leading up to launch

The Points Vault gave people a reason to come back, stay active, and be part of something.

This Is Just the Beginning

The Points Vault is an early version of something much bigger.

It helped us understand how users engage with:

• Progression

• Access

• Decision-making

• Reward systems

And more importantly, it showed that when everything connects, the experience feels more meaningful.

We’re continuing to build on that.

More ways to earn.

More ways to participate.

More ways for points to actually matter.

What Comes Next

The goal isn’t to build a traditional loyalty program.

It’s to create a system where:

• Activity feels rewarding

• Participation feels meaningful

• Every action connects to something bigger

The Points Vault was the first real step in that direction.

And it’s only the beginning...